Aligners
Advertising for Invisalign and Clear Aligners
Win aligner patients on fit and trust in a crowded market, rather than competing on who is cheapest.
The problem with aligner campaigns
Clear aligners are one of the most competitive areas in dental advertising. You are up against other practices, orthodontists and national brands, and a lot of the interest comes from people comparing prices.
Without tight targeting, the budget disappears into expensive clicks from people who were never going to choose a local practice.
How I run aligner campaigns
- Local and high intent. Campaigns focus on people near you who are close to choosing a provider, not general research.
- A reason to choose you. Ads and landing pages lead with what makes your practice the right choice, such as experience, convenience or payment options.
- Tracking to the consultation. Enquiries are matched to booked and attended consultations, so targeting improves over time.
- Budget control. Aligner spend is kept separate so it never eats into your other campaigns.
Good fit for
Practices that already offer Invisalign or another clear aligner system and want a steady flow of consultations.
Want more of these patients? The strategy call is free and takes 15 to 30 minutes.
Book a strategy call